The Federal Reserve Bank CrowleyCom trained a squadron of Federal Reserve Bank executives to deliver compelling presentations as they staged an outreach campaign to demystify "The Fed." As these speakers sought to put a human face on The Fed, CrowleyCom taught them to artfully integrate information with entertainment. The mandate to project personality, accessibility and authority for these executives was high. Coming from a variety of disciplines, these Fed emissaries sought to educate strategic audiences on the rich history and often misunderstood inner workings of "The" bank. Nissan North America, Inc. CrowleyCom has been Nissan North America and Infiniti Motors: media and presentation trainer for over a decade. We also work with Nissan Motor Company (the parent to NNA) in Tokyo. Launching what has become the most ambitious turn around in automotive history, Nissan North America chose CrowleyCom to prepare its executives to face the press, delivering compelling new vehicle presentations, articulating Nissan's Revitalization Plan, educating the public on Nissan's legacy of safety and underscoring Nissan's commitment to diversity. CrowleyCom also trains all of Nissan's executive spokespeople at production and design facilities across the country. 2009 has been a pivotal year for the automotive industry and for Nissan. As Nissan prepares to lead the world in electric vehicles, CrowleyCom has been there prepping its green team to take their Zero Emissions Vehicles (ZEV) messages to the press. Agilent Technologies, Inc. Separating from Hewlett Packard and staging one of the most memorable (and expensive) branding campaigns in Silicon Valley history, Agilent chose CrowleyCom to prepare its "A-Team" to meet the media. As Wall Street paid unusual attention to this "startup", so too did the television pundits focus an unusual amount of attention on Agilent's top executives. CrowleyCom media trains Agilent executives from all three of their business lines and has been working with Agilent since its spinoff from HP in 1999. Hilton Hotels. In the mid-nineties Earthwinds Hilton, the most sophisticated manned balloon in the world failed on numerous occasions to complete its mission of circumnavigating the globe continuously. Before, during and after the Earthwinds launches CrowleyCom was on deck media training these adventurers and helping them to keep the hope of victory alive for the press. Over ten years later CrowleyCom had the privilege of preparing Hilton endorsed Olympians and Para Olympians to face the press during the 2008 Beijing Summer Olympic Games. And in between all of these spectacular events, CrowleyCom has media trained Hilton executives as they articulate the evergreen tenets of this global icon to the press. Nike's Jordan Brand. The platinum standard in the sneaker world, Nike's Jordan Brand captures the imagination of the consumer with dreams of flying through the air like the Jumpman himself. CrowleyCom continues to be the trainer who Jordan Brand executives engage when they are seeking to dazzle the media. Inspired and guided by Michael Jordan, Jordan Brand itself personifies grace under pressure. John Hancock Financial Services Two years ago when the legendary life insurance icon, John Hancock, went public, who would have guessed that its stock would soar above almost all of the high-flying dot coms? CrowleyCom has coached JHF executives in presentational performance since its IPO road show. Seagate Technologies As the hard drive industry continues to consolidate, the urgency for its leaders to communicate compellingly is at an all time high. Seagate, one of the top three companies thriving in this fiercely competitive space, has completed a turnaround and is on course for exponential growth. CrowleyCom media and presentation trains Seagate's top executives as they stride into the spotlight. We also coached Maxtor's executive team for a number of years leading up to their acquisition by Seagate. The American Cancer Society From battling the tobacco industry, to educating the public on prevention to backing innovative research, the leadership of The American Cancer Society employs the bully pulpit to assist in waging war against cancer. For over a decade CrowleyCom has trained the California Chapter's incoming chairperson and CEO in the fine arts of media manipulation and presentational performance. FleetBoston FleetBoston, through a series of strategic mergers and acquisitions rapidly rose. CrowleyCom has been media training Fleet executives since their acquisition of Shamut Bank (long before the merger with Bank Boston or acquisition of Quick & Reilly.) From issues surrounding ATM surcharges to the initiatives of the FleetBoston Foundation, CrowleyCom has trained FleetBoston spokespeople to be prepared for any question that may come their way. FleetBoston was acquired by Bank of America (long before BofA acquired Countrywide.) Clifford Chance Rogers & Wells LLP The largest global law firm in the world, Clifford Chance Rogers & Wells utilizes CrowleyCom to groom its rainmakers to deliver compelling presentations. Here, the very traits that define skill in practicing law (careful choice of words, minimal demonstration of emotion, slow and deliberate pacing) may be the exact opposite of what defines a charismatic speaker. CrowleyCom has worked with Rogers & Wells partners since 1995. Ms. Crowley is the author of an extensive look at developing rainmakers in the legal profession in Law Governance Review titled: "Coaching Lawyers To Become Rainmakers." For a copy please contact jcollins@crowleycom.net. Rockwell International When the helm of Rockwell International was transferred from one CEO to the next, CrowleyCom was called upon to prepare its new leader for "live" television appearances. A company in transition, Rockwell was in the process of tightening its focus on its core business (industrial automation) and spinning off semiconductors, avionics and Rockwell Scientific. From Southern California to Milwaukee Wisconsin, CrowleyCom has been coaching Rockwell executives on media showmanship and how to handle the spotlight in the event of a crisis. Teradyne. Recently acquired by Teradyne, GenRad, the oldest electronics company in the country used CrowleyCom to presentation train over one hundred of its executives around the globe. (after around the globe) over a span of five years. CrowleyCom was also called upon to infuse its leaders with presentational vigor during times of crisis. Citicorp Real Estate The real estate division of this international titan, Citicorp Real Estate has used CrowleyCom on numerous occasions to fortify its leaders' presentational skills. Citicorp also looked to CrowleyCom to add value to major off-site meetings by conducting showcases on presentation skills, intuitive salesmanship and the fine art of listening. Ms. Crowley is the author of an published paper titled: "Dialoging: Transmitting The Right Message" published in Employment Relations Today. To receive a copy of that paper email jcollins@crowleycom.net. American Express Company Preparing a squadron of American Express executives to leverage opportunities with the consumer press was CrowleyCom's charge on a seasonal basis for its executives. Integrating AMEX card advantages into each exchange with the media was the imperative here, whether it was a story on Christmas shopping or summer getaways. CrowleyCom also coached American Express Financial Advisors for interviews with the business press. Here the importance of personifying trust on cue was equally as important as articulating substantive messages on the value of turning to AMEX Financial Advisors for financial insight. Art Technology Group Christened by the press: "The Golden Company of Internet," Art Technology Group (ATG), went from being a small group of pioneers to over one thousand employees in what seemed to be a matter of minutes. But, unlike many other "start-ups," ATG has been focused on building e-commerce infrastructure since "e" was simply the fifth letter in the alphabet (ATG was founded in 1991.) CrowleyCom has presentation trained these "e" luminaries since before their landmark IPO, and has been charged with pushing their outstanding engineers and technical trainers to become impressive, creative presenters. ErgoScience ErgoScience is on the front lines of the battle to treat adult onset diabetes. Based on novel research and science, its lead product, Ergoset, promises to be revolutionary in the treatment of diabetes type II. CrowleyCom worked with ErgoScience's pioneers as they took their case to the FDA. Receiving astute media attention is nothing in comparison to the rigors of a FDA Panel Review. Pharmanex A dietary supplements company with a lead product (Cholestin) that produces the same cholesterol lowering results as Merck's Mevacor, Pharmanex came under heavy scrutiny by the FDA, and was pivotal in the debate on where to draw the line between something being classified as a "drug" verses a "dietary supplement." CrowleyCom trained Pharmanex' leadership to clearly and succinctly field questions from the FDA and the media. As the public and pharmaceutical industry's interest in whole food supplements gains momentum the need for spokespeople with the agility to draw comprehensible distinctions between over-the-counter products and prescription only drugs, is extremely high. Al Shugart International The venture-capital fund of Al Shugart (the flamboyant founder of Seagate Technologies) incubates a wide array of promising startups. Shrewdly, Al has combined his VC fund with a public relations agency (ASI) in an effort to bring his family of private companies to public attention. CrowleyCom media trains all of Al Shugart International's representative companies (last count there were 22 of them). BioComm Network BioComm Network, a leading pharmaceutical and biotechnology marketing and communications corporation uses CrowleyCom to prepare its clients' spokespeople to interact with the media during all phases of the FDA approval process. Most recently, CrowleyCom has media trained physicians and pharmaceutical executives from GlaxoSmithKline's Oncology Division as they prepared for the approval of a breakthrough therapy for Non-Hodgkins Lymphoma. Guide Dogs For The Blind When you cannot "see" your audience you have to connect with them in unique ways. When you cannot "see" body language or facial expressions, as a speaker, you have to heighten your other senses to understand what you may be communicating to your audience. When you have survived the attack on the World Trade Center on 9-11, learning how to craft a compelling speech or give Larry King the kind of response that he thrives on, seems, well, kind of fun. CrowleyCom had the unique task of training Michael Hingson, Guide Dogs For The Blind's Public Affairs Representative, on the fine art of public speaking for a sighted audience. Despite the occasional yawns from his partner (Roselle his Guide Dog) he continues to draw rave reviews from audiences around the world.