"On September 11, 2001 my guide dog, Roselle, and I escaped from the 78th floor of Tower One of the World Trade Center. I never dreamed how my life would change.
Since that day I have been asked to give countless speeches and interviews. Ginger Crowley helped me develop a strong, dynamic presence in front of the microphone and camera which has led to speaking engagements throughout the world. Because of Ginger I now deliver speeches which receive standing ovations and increased funding for Guide Dogs For The Blind. I would recommend Ginger's services to anyone who needs help facing the media or an audience."
Michael Hingson
National Public Affairs Representative
Guide Dogs For The Blind
Ginger Crowley was instrumental in getting our product marketing and PR team ready for several important press and analyst opportunities. On each occasion, she brought an impressive understanding of our businesses and a disciplined approach to the training session. The results speak for themselves: the spokespersons for the product launches were on message for all media opportunities and for two consecutive years, we received best in class awards for on-stage presentations at prominent emerging technology showcases sponsored by Forrester Research."
Laura McCormick, VP, Corporate Communications
Citrix Online
"The American Cancer Society, California Division, knows that bad things can happen to good organizations.
That's why Ginger Crowley is brought in to do media and spokesperson training with the organization's top volunteer leadership each year. Being at the helm of a 140,000-volunteer organization, with 500 staff raising $72-million annually, the chair and president need to know the fine art of message development and presentation. Ginger always delivers a powerful and provocative session, covering more than the simple how-to's and focusing on the 'when-to' and 'where-to' of providing sound bites reporters will use and information people will remember. As one Ginger alumnus told me "It was hard work but when it was done, I realized I not only learned a lot but had a really good time!"
Beverly Butler
APR Vice President,
Marketing and Communications
California Division
American Cancer Society
"Whether it's a CEO from a start-up, or a CEO from a Fortune 500 Company, CrowleyCom is my first choice, and only choice for media and presentation training. They continue to be the secret weapon I've used throughout my career."
Diana Cartwright
Director, Public Relations
Maxtor
"Coaching on communications style gets personal. In the space of a few hours, the effective coach has to earn the right to give feedback you might normally only take from your mother! Because of her business acumen, media experience and consultative style, Ginger pulls it off. Not only did the tapes show dramatic change, she had our lawyers asking for more."
Jolie Goldstein
Marketing Director
Clifford Chance Rogers & Wells LLP
"The real art in preparing scientists, clinicians, or innovators to face the press or address the public is to give them the tools to translate what they understand better than anybody into language and emotion that anybody can understand better. Built on rigorous study of the technology involved and the many economic, social, and ethical issues that often surround the introduction of a new medicine, Ginger Crowley’s method effects this transition better than any of the other approaches I’ve encountered, allowing her to walk our clients from the laboratory or the board room into the living room. As medical advances and healthcare delivery become increasingly complex, raising barriers to effective communication even higher, Ginger Crowley will continue to be a powerful competitive asset, whether you are trying to reach patients, physicians, partners or investors."
Tad Heitmann
President
BioComm Network, Inc.
"CrowleyCom has assisted me in coaching/counseling technology executives and professionals from the basics to the complex and sophisticated in business communications. Whether domestic or international, emerging growth or an established business, CrowleyCom has made a significant impact in our business."
Barry Hartunian
VP Human Resources
Digimarc
(former VP Human Resources of Art Technology Group)
"I've brought in CrowleyCom to work with several of my clients and have found that, whether you are preparing for a crisis or in the middle of one, their media training experience is an invaluable asset. The CrowleyCom team's ability to quickly grasp important issues and trends, and its knowledge of how the media thinks, prepares you for any line of questioning from the press. CrowleyCom puts you through one of the most rigorous training sessions I have ever seen. The integrity and depth of research they come to a session with is extraordinary. A session with CrowleyCom is so specifically targeted to your concerns that you will come away from the experience wondering how they could possibly know as much as they did about your business. CrowleyCom trains you to communicate with authority and integrity under the most pressured situations."
Jerry Swerling
President
Swerling Associates
"Before CrowleyCom began working with our company, as Vice President and Officer of a NYSE company, I did not look forward to the prospect of being videotaped, critiqued and coached by a communications consultant; but Ginger Crowley and her team not only relieved the dread, they in fact filled our sessions with humor, insight and a marked improvement in our management team's presentations from Wall Street to the Board Room.
Working with each individual's personality and style, CrowleyCom's team brought out the best in everyone, from our technology leaders (a certain kind of challenge) to our CFO and CEO (another equally demanding challenge.) Given their skills as excellent listeners as well as outstanding communications coaches, I would particularly recommend the CrowleyCom team in these difficult economic times, when clear, confident communications are more critical than ever."
Sarah Lucas
Technology Executive
(former VP, Chief Strategic Officer, GenRad)
"Working Press has used CrowleyCom for clients whose mild responsiveness to the media impedes their effectiveness. CrowleyCom has been able to turn this timidity into appropriate, assertive and powerful expressions of the messages they needed to get across. Ginger Crowley and her staff helped them to really learn what they may have thought they already knew about media interviews, but never really did. More than just "practice" the CrowleyCom sessions felt like real time media interview experiences. Anyone who doesn't want to waste an electronic or print media interview opportunity, or who thinks he or she can "wing it" needs to contact CrowleyCom."
Joseph Nathanson
Chairman
Working Press, Inc.
"CrowleyCom provides a very unique way of helping speaker/spokespeople train for their event. Whether you are training for a press interview or a presentation. CrowleyCom provides the focus needed to get you to tell the story you want to tell."
Donna LaVoie
President,
LaVoie Strategic Communications
(former Sr. VP Investor Relations, Ergoscience and
Cambridge Technology Partners)
"As a resource center focused on helping entrepreneurs transform great ideas into great companies with lasting value, Al Shugart International (ASI) bases its reputation and credibility on the people and companies with whom we partner. I can't think of many organizations that come close to CrowleyCom's exceptionally high standards of quality and integrity. The CrowleyCom staff is well-researched, knowledgeable in virtually every industry, terrific with clients, and their credentials are impeccable. CrowleyCom has become an integral part of ASI's public relations organization. We continue to receive rave reviews from our clients, including requests from CEO's for refresher media training sessions with CrowleyCom."
Judy Plummer
Vice President Communications
Al Shugart International
"Ginger Crowley has the ability to quickly master complex subjects and address the hard-hitting questions that reporters want to ask. CrowleyCom provides media expertise for companies looking to understand the nuances of communications today. The experts at CrowleyCom have the ability to mold camera-shy executives into polished, effective communicators. CrowleyCom is essential for companies looking to help control external communications. Ginger Crowley has a commanding presence and provides executives with critical tools to help them shape company messages."
Susan E. Martin
EVP Public Relations
Countrywide
"Ginger Crowley and her team did an outstanding job presenting at an offsite of real estate appraisers and construction engineers. The meeting’s agenda was to provide learning on the “soft skills” critical to transform the unit from a federal-mandated department to a deal partner in future real estate transactions.
CrowleyCom’s role was to persuade these technical experts that how they articulated their findings was as important as how they developed them. For their conclusions to be credible they had to be able to communicate succinctly and dynamically. As Ginger says, “you must be able to personify trust.”
Ginger and her team exceeded our expectations. The CrowleyCom team made believers out of every participant. They walked away understanding that message delivery is at least as critical as technical expertise if you want a seat at the deal table.
I recommend CrowleyCom to my consulting clients and consulting partners who need media and presentation training. Her team is truly the Alpha Team!"
Charlotte Nad
Former Vice President, Citicorp Real Estate
Director, R.L. Berkowitz & Associates