CrowleyCom's 2023 Rules of Engagement

Rules of Engagement for 2023 image

You must capture the attention spans of the fruit flies.

If no one can repeat it....Delete it.
Put yourself in the performance zone before zooming.
If anyone else can say it....Don't.
Don't over use the word "excited."
Treat every question (no matter how stupid) with respect.
Don't race through your presentation.
Don't politicize.
Sprinkle your speech with tidbits of the unexpected.
Don't fake fun.
Strive for a creative open.
Don't beat the messaging to death.
Pay attention to sound quality.
Consider the mood of the audience.
Build in two moments that personally amuse you.
Use timely rhetorical questions.
Defy predictable opens and closes.
Let "What do I want the audience to do?" govern you.
Don't waste time.
Remember the word "hope."
"Simplicity is the glory of expression."

-Walt Whitman